Design Thinking

Design thinking is a process for solving problems by prioritizing the consumer’s needs above all else. It relies on observing, with empathy, how people interact with their environments and employs an iterative, hands-on approach to creating innovative solutions.

Design thinking is “human-cantered,” which means that it uses evidence of how consumers (humans) engage with a product or service, rather than how someone else or an organization thinks they will engage with it. To be truly human-cantered, designers watch how people use a product or service and continue to refine the product or service to improve the consumer’s experience. This is the “iterative” part of design thinking. It favours moving quickly to get prototypes out to test, rather than endless research or rumination.

SkillsPlus Design Thinking course goal is to help you design better products, services, processes, strategies, spaces, architecture, and experiences. Design thinking helps you and your team develop practical and innovative solutions for your problems. It is a human-focused, prototype-driven, innovative design process. Through this course, you will develop a solid understanding of the fundamental phases and methods in design thinking, and you will learn how to implement your newfound knowledge in your professional work life.

What will you learn in this course?

• Gain fundamental capabilities in the methods used for practicing Design Thinking
• The five stages of Design Thinking
• Understand challenges and benefits of Design Thinking
• Learn how to be open to innovating in multidisciplinary teams and how to recognise a potential great product
• Develop a process and mindset suited to innovation and creative problem-solving
• Know how to take the many ideas you generate and determine which ones are likely to produce specific, desired outcomes
• Apply design thinking to your challenges to generate innovative and user-centric solutions
• Make use of practical design thinking methods in every stage of your problem with the help of method and templates
• Know how to initiate a new working culture based on a user-centric approach, empathy, ideation, prototyping, and playful testing
• Employ ethnographic and analysis methods, such as interviews, focus groups, and surveys
• Prototype early and fast, as well as test your prototypes to reduce risks and accelerate organisational learning

Who is this course for?

For creative employees and business leaders. It is for anyone who seeks to infuse an approach to innovation that is powerful, effective and broadly accessible, one that can be integrated into every level of an organisation, product, or service so as to drive new alternatives for businesses and society.

Learning methodology

• Face to face or webinar
• Group discussions
• Individual and team activities
• Case studies & Practical activities
• Role plays
• Projects
• Video recording/play back
• Individual test & Individual action plans

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